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| Sunday, 22 September 2002 |
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| News Business Features Editorial
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A taste of sausages for vegetarians byJAYAMPATHY JAYASINGHE For the first time, vegetarians in Sri Lanka will get the opportunity to taste sausages made of vegetables. Sausages made of different varieties of vegetables by Norfolk Foods (Private) Ltd., were introduced to the market recently and will be sold in supermarkets and grocery stores. The project is the brainchild of H.M. Ziauddin, Managing Director Norfolk Foods, located at the Katuwana Industrial Estate, Homagama. "For the first time in the world, we have produced vegetable sausages without using additives," Mr. Ziauddin said. "We use local materials and local technology to produce a range of products to suit local eating habits. The idea led us to produce vegetable sausages," he said. The Norfolk sausages are made of vegetables such as spinach, carrots, pumpkins and ash plantains purchased from farms in Dambulla, Hanguranketa and Nuwara-Eliya and brought to Colombo in refrigerated trucks. Mr. Ziauddin is a British-qualified food technologist who was employed as development director for Bernard Mathews of UK. He was domiciled in the United Kingdom for 25 years. With his wealth of experience, he set up Norfolk Foods, a meat processing company of British origin with a Sri Lankan - Maldivian partnership at Homagama in 1994. "During the last two years, we have been investing in the company and with the ongoing peace process, the market is developing fast for food products. We got products that our competitors do not produce," he said. Mr. Ziauddin said his products are natural and do not contain artificial preservatives, flavours or colouring. "As vegetable do not contain sufficient proteins, we add natural protein to our vegetable sausages to make them more nutritious." He said he would be travelling to the UK shortly to present his range of products to a leading food manufacturer. The aim of the company is to export food products to the regional market. Norfolk Foods produces a gamut of products such as meat and vegetable sausages, burgers, cold meats, kebabs, smoked fish, beef, chicken duck and turkey , crumbled rolls, cutlets, fingers and drummers, which it supplies to star class tourist hotels in Sri Lanka. |
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