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DateLine Sunday, 20 May 2007

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Harris introduces new range of homecare brushes

A range of homecare brushes was introduced by Harris Ceylon Limited, the market leader of painting and emulsion brushes in Sri Lanka. They are toilet brushes, corner brushes, scrub brushes and car brushes.

The Head of Operations of Harris Distributors (Pvt) Ltd., Rajeev John said according to survey conducted by the company there was a scarcity of long lasting- high quality homecare brushes in the island. Having an unblemished history of forty years of Harris paint brushes, the company decided to produce and market a range of homecare brushes, he said. "We maintain high quality standards for our products. Although the prices are slightly high, Harris paint brushes are the first choice of painters, he said.

"The Harris market share of the Sri Lankan paint brush market is 73 per cent. Ninety-three persons out of one hundred talk about Harris brushes when they discuss paint brushes. That shows the popularity of Harris products due to their high quality during the last four decades, he said.

Under the first stage the company will market homecare brushes in selected towns and later they expect to sell them islandwide.

The main purpose of the toilet brush is that it extracts stains and dirt which accumulates in commodes and squatting pans. The corner brush cleans the kitchen utensils and it has been designed in a manner that it could reach corners of kitchen utensils without any hassle. Scrub brushes are being designed to clean stains on surfaces and clothes.

Harris Ceylon was set up in 1969 to manufacture the world renowned Harris range of painting and emulsion brushes. At present in addition to the Classic range of brushed the Company produces a limited range of Taskmaster brushes with a plastic handle and budget range brushes.

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