Setting standards in investment management

First Guardian Equities has recommitted itself to excellence in customer service in the investment management industry by being the only stockbroker in Sri Lanka to achieve an International Organisation for Standardisation certification.

ISO 9001:2000 for Quality Management Systems is intended for use in organisations that provides any form of service. It provides a number of requirements which an organisation needs to fulfil if it is to achieve customer satisfaction through consistent products and services which meet customer expectations, setting its standards way above the rest.

"Customers who invest with us do so on trust, not only on the investment advice but the systems and processes as well. We strive to ensure that our service standards are always benchmarked against world-class service organisations", said Rohan C. J. Goonewardene, CEO and Managing Director of First Guardian Equities. "Being in an ever demanding service industry such as stock brokering, instilling and improving proper processes will assure that we continuously increase the quality of service to our clientele which is constantly increasing"

Moody International Certification Ltd of the UK, was commissioned to audit the record keeping systems, IT infrastructure and Administration systems, prior to certifying that First Guardian Equities was compliant in Providing Investment Advisory Services.

"The ISO 9001:2001 standard requires that we adhere to a program of continuous improvement in the area of customer service, something that we have committed ourselves to in the coming years", said Goonewardene.