Any type of sunglasses would do - CEO
J. M. Wickramarachchi & Co set up in 1976 as Wickramarachchi Opticians
with a vision to provide high quality, yet affordable life care products
to the public in the field of opthomology and audiology will expand its
operations to Bangladesh and Pakistan in the near future.
CEO J. M. Wickramarachchi and Co Mihira Wickramarachchi said that
though we enjoy sunlight throughout the year the market for sunglasses
is very small and this is a very strange phenomenon. This may be due to
cultural barriers. He said that it is very important to protect a
person's eyes with UV glasses. Wickramarachchi said that using any type
of sunglasses is better than using nothing.
The company has branded sunglasses such as DKNY, Dolce Gabbana and
Vogue imported from Italy with merchandising rights for branding. They
were the first company in Sri Lanka to import such products with a wider
Speaking of his interest, he said that he studied about the industry
for a long time and it is a booming market especially in a market where
there are baby boomers (children born during a baby boom who are now
He said that people are living in a bionic world and we introduced
the bionic ear developed in Australia by Greem Clark 25 years ago. It is
a hearing solution for a baby born deaf. By this method 99% of the
deafness can be corrected.
According to statistics 5% of the world's population is deaf while
1-2% are profoundly deaf in any country and the sad part is that the
percentage in our country is more due to the ignorance of the rural
people. Meningitis is also a cause for deafness.
Warren Estabrooks, Dr P.R. Anthonis, Minister of Education Susil
Premajayanth and Mihira Wickramarachchi at the opening. Pic: by
Geeth De mel.
Wickramaarachchi said that the Cochlear implant in most instances is
the only solution for those whose hearing is impaired and in the long
run it is economical though it involves a high cost for the operation
rather than spending for the rest of one's life.
He said that the Cochlear implant alone is not sufficient to make the
children speak. Proper therapy too is needed and this is where parents
and relatives play a major role to work together to support the child.
The auditory verbal therapy centre, Wickramarachchi Institute of
Speech and Hearing (WISH) along with the Warren Estabrooks Centre was
opened on January 30 to help those whose hearing is impaired to speak
and hear better as well as conduct programs in research and audiological
assessment in speech and training. The centre is affiliated to the
Alexander Graham Bell Association for Deaf and Hard of Hearing (AG Bell
He said that they got the idea from Estabrooks himself who was in Sri
Lanka for the opening. He promised to visit Sri Lanka every three
months. Wickramarachchi said that this is the only centre in the whole
of South East Asia to teach speech therapists to develop their skills.
Today hearing aides are developed digitally using nano technology. In
addition accurate hearing aides produced using the laser technology are
also available in Sri Lanka.
Wickramarachchi said that the company also supports a lot of visual
correction with clinical contact lenses produced in Germany. It is very
rare in this part of the world.
Caratocomus can be corrected in Sri Lanka. In Sri Lanka we have laser
technology to correct high myopia and this is the best way to correct it
rather than using contact lenses.
His wish is to ensure that all hearing impaired children in Sri Lanka
will have an opportunity to develop themselves to be well rounded
individuals and enable them to have access to facilities that will help
them to do so.
Beira Group partners with IFS South Asia
IFS, the Global Enterprise Applications Company partnered to
integrate all functionalities of the Beira Group with IFS Applications.
At the signing in of the contract: Jayantha de Silva VP South
Asia for IFS and V Selvaraj - CEO/Director The Beira Group along
with officials from both organisations.
Commenting on the new tie up Manager Sales and Marketing IFS South
Asia Shiraz Lye said, "When it comes to selecting prospects, IFS
scrutinises the industry of our client so that it comes within our area
of expertise, the user readiness, if the required solution caters to
solving the issues faced, whilst enhancing business development and most
importantly the collaboration within the infrastructure available to
support our solution.
We were able to clearly identify these positives with The Beira Group
which made us become the business solutions partner to them. Moreover,
the enthusiasm and professionalism displayed by The Beira Group
management in joining hands with IFS South Asia to implement a business
solution based ERP was very much the key to our tie up.
IFS in South Asia has proven its clientele in the manufacturing
sector winning customers such as DSI, D. Samson and Sons and Elastomeric
Engineering and Millat Tractors in Pakistan.
However, due to lack of knowledge and product awarenesss in the Sri
Lankan manufacturing industry not many organisations opt for ERP
solutions. But we have witnessed substantial growth in the past four
years in implementing ERP solutions in many organisations in Sri Lanka
and within the region.
Thus we are happy to acknowledge that The Beira Group has been among
the few who have understood the essentiality of having an ERP solution
running their business. We are happy with this tie up and look forward
to working through the rest of the phases to make another IFS project a
success in the region".
The Beira Group is part of Moosajees Ltd. It is a leading supplier of
semi processed and processed products to the sanitary maintenance
industry worldwide. The Beira Group is committed to simplifying the
management of global supply chains for the sanitary maintenance
In pursuit of this objective, it intends to continuously widen the
breadth and depth of its product offerings. Today, Moosajees limited is
active in property management, animal feed, manufacturing and tourism.
V. Selvaraj - Director Beira Group said, 'We had a detailed selection
process and criteria for selecting an ERP Solution that could complement
us in our growth, IFS stood out tall, given their expertise in
manufacturing and module based ERP solution along with keen and
The fact that IFS is based out of Sri Lanka and most of the Software
Engineers sit in Colombo, gave us the re-assurance that there is no
other ERP provider that could match the level of commitment and skill
offered by IFS'.
South Asia Sales Manager Yasas Gunaratne said, "The Beira Group" is a
leading, supplier of wood and plastic based brushes for the global
Being a fully export oriented company Beira needs to have the
capability to promise, deliver on time with the precise quality and
enable customisations requested by each customer, being in such a
dynamic industry with continuous pressure from countries such as China,
The Beira Group has to plan from raw material to final handing over of
the brushes considering endless constraints.
Digital lifestyle home with 3.5G technology
The SLT and Sri Lanka Telecom Mobitel stall
The SLT and Sri Lanka Telecom Mobitel stall at the Deyata Kirula
Exhibition portrayed a digital lifestyle home with the use of the 3.5G
The digital lifestyle home gave visitors a glimpse of how technology
can help people to live a comfortable life in a modern home. The stall
featured the M3 home concept which helps to save energy and reduce the
impact on the environment.
Manager, Merchandising and Outdoor Events, Buddhika Kuruppuarachchi
said the integrated control systems ensured that a house used the
requisite energy and it will help save money and protect the
The stall featured automated operations of home appliances, IPTV,
music chatting, facebook, recording and online games. The roller door
controlled through M3 technology, the WiFi enabled vehicle and the
lighting system enabled through M3 are some of the features of the
digital lifestyle home that fascinated visitors.
EPSI Computers powers Chillies 2008
EPSI Computers (Pvt) Ltd., a leading Information Technology company
will power Chillies 2008, the most popular advertising award held
annually in Sri Lanka.
CEO of EPSI Computers, Niranjan Canagey said that the main reason for
sponsoring this award ceremony was to actively promote the advertising
industry to new heights and as a result help companies in different
sectors to bring out their brands and products.
He said that in today's globalised world even the best of products
cannot be successful without creatively communicating the message to the
public and therefore the advertising industry plays the role of
intermediate partner between companies wishing to sell their products
and the end customer.
It is therefore the collective duty of companies to support and
encourage the advertising industry. We at EPSI Computers are happy to be
a part of this event, said Canagey.
Canagey said that in the early days of Information Technology in Sri
Lanka, most IT based companies had a conservative approach towards
advertising, however this approach has changed drastically over the
years and today we EPSI Computers being an information technology
company has taken a step forward by powering Chillies 2008, the most
popular advertising award ceremony held in Sri Lanka.
Oracle in Leaders Quadrant for Transportation Management Systems
Oracle said that Oracle Transportation Management has been positioned
in the Leaders Quadrant in Gartner's 2007 Transportation Management
Systems (TMS) Magic Quadrant. Oracle Transportation Management is a
comprehensive planning and execution platform for shippers and
third-party logistics providers that helps lower costs, enables improved
customer service and asset utilisation and provides flexible, global
Oracle Transportation Management is available as a stand-alone
product or as an integrated component with the Oracle E-Business Suite
and Oracle's JD Edwards EnterpriseOne.
"In my opinion, Oracle's position in the Leaders' Quadrant shows that
we are delivering on our commitment to be the provider of choice for
transportation management solutions," said Oracle Vice President Supply
Chain Strategy Jon Chorley.
"We had a head start with the acquisition of G-Log and we have built
on that by having the right people on the team, defining and executing a
comprehensive plan and by continuing to deliver rapid innovation to
further strengthen the product. We are pleased that we can uniquely
bring this level of solution to our expanding set of customers."
According to the Gartner report, "Leaders demonstrate vision and the
ability to execute. TMS market leaders have deep and robust
functionality that addresses a broad range of user requirements.
These vendors have proven products, track records of customer success
and demonstrated momentum in growing their market presence. Leading
vendors support sophisticated and complex transportation strategies for
large customers with substantial freight spending."