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DateLine Sunday, 27 July 2008

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NTB re-launches ‘Inner Circle’

Nations Trust Bank (NTB) PLC re-launched its flagship membership program ‘Inner Circle’ to cater to the premium segment of the bank’s customers in keeping with the recent revamped brand image and to offer simplicity in banking solutions.

NTB will offer priority banking services managed by Inner Circle ambassadors through the counters set up in branches.

The bank launched several key value additions to the services such as ‘Lifestyle Banking, Relationship management, and ‘Bank at your doorstep’ facility.

CEO, NTB, Zulfiqar Zavahir said the re-launch of the flagship program is part of the five-year strategic plan to infuse capital to the bank.

Captivatingly titled ‘Introducing the world of Red Carpet Banking’, the campaign offers the bank’s Inner Circle members an opportunity to be recognised and rewarded through unique banking solutions.

“The ‘Bank at your doorstep’ facility will offer members convenience and flexibility yet to be seen in the financial service markets”, Zavahir said.

The Inner Circle members will be entitled to American Express Gold Cards.

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