Rohan Somawansa new SLIM President

Rohan Somawansa, General Manager (Marketing) at the DSI Samson Group was appointed as the new President of the Sri Lanka Institute of Marketing for 2010/2011.

With twenty years of marketing and sales experience, Somawansa has held several senior management positions during his career. He qualified from the Chartered Institute of Marketing with a Post Graduate Diploma, and from the Asia Marketing Federation with the Certified Professional Marketer Status. He also has DBFA from the Institute of Chartered Accountants (Sri Lanka).

His work experience with some of the Fortune 500 companies and local stakeholders is expected to add extra value to SLIM in strategic decision making of which he is a firm believer. Introducing a link between the financial, human resources, and marketing organisations is his next important task. He says that this will be the pinnacle organisation of the business sector with discussions already under way.

One of his main objectives for the year is to get recognition for marketing by producing better quality marketers who can contribute in the Board Room.