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Sunday, 21 November 2010

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Motha celebrates golden anniversary

Motha Confectioneries which celebrated its 50th anniversary and a 25 year partnership with Delmege Distributors will introduce exciting products within the next few months said Group Director Delmege Forsyth and Co and Chairman Delmege Distributors Shamil Mendis.


Chairman Motha Confectionery Works (Pvt) Ltd., Julius Motha and Chairman Delmege Distributors (Pvt) Ltd., Shamil Mendis launch the 50th anniversary advertising campaign.
Pic: Kavindra Perera

The Motha range is exported to UK, USA, Canada, Australia, Italy, Maldives, India and the Middle East.

Around 90 percent is sold in Sri Lanka while the balance is exported to countries with a high concentration of Sri Lankans said Chairman Motha Confectionery Works (Pvt) Ltd., Julius Motha.

He said that the company which was established by Tiburtius Motha, his father in 1920 has come a long way.

Cake maker R. L. Clement said that Motha, understanding the needs of the customer caters to their requirements. The quality of products is unmatched.

In USA, he together with his daughter had to attend a competition. His daughter used Motha icing sugar.

He was compelled to use another brand as he was short of Motha icing sugar which made him lose 2.5 marks.

This proves that Motha icing sugar is the best. Today, cake making has overtaken the making of pastries as a self-employment avenue worldwide.

Culinary art expert Shantha Mayadunne said that Motha products help the self employed to improve their skills.

The range of jellies and other puddings which do not need refrigeration allows even the poor to enjoy these food items.

The range of products include quick set jelly(moss jelly) diet jelly, faluda mix, pudding mixes as well as ingredients such as icing sugar, baking powder, gelatine, cornflour, essences and colouring.

The company was begun to import confectioneries but due to import restrictions, in 1960 the company shifted to manufacturing of hard boiled sweets and toffees as a small family business and later shifted to jelly.

SG

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