Ashroff Omar, keynote speaker at global textile conference
Sri Lanka's status as a significant player in the global apparel
industry was acknowledged when the CEO of Brandix, Ashroff Omar, was
invited to deliver a keynote address at the Centenary World Conference
of The Textile Institute held recently in Manchester. He spoke on
'Manufacturing on the global stage'.
The conference themed 'Creating a global vision for textiles,
clothing and footwear' recognised the need for change in the textile
industry and focused on creating a platform for information exchange and
networking.
"The invitation extended to Mr.Omar to be a keynote speaker is
evidence of Brandix's global stature," a spokesperson for the company
said. "The Group's reputation for visionary leadership, innovative
customer-centric solutions and business agility has earned the company
the respect of the entire industry."
In his presentation, Omar argued the need for a new business model in
apparel manufacturing. He contended that it is at present, a heavily
fragmented industry stemming from the single-minded pursuit of cheap
labour and observed that retailers have become pseudo manufacturers
taking on roles that belong within the sphere of manufacturing,
resulting in an escalation of costs and a lower value proposition to the
consumer.
He pointed out that industries such as automobile, computer and
footwear have provided consumers with "phenomenal products at great
prices" whereas the apparel industry has moved in the opposite direction
- providing the same product at a far higher price. He recommended that
the new model must be one of collaboration within the value chain
enabling greater research and development and the employment of
breakthrough technologies.
"I believe that, today, on the 100th anniversary of The Textile
Institute, we are still a virgin industry. Automobiles, phones,
televisions, airlines are all industries which have large aggressive
players while the enormous apparel market has a multitude of small
suppliers who do not have the scale to deliver outstanding value.
There is white space for a few $ 5 billion companies," he said.
Andy Rubin, CEO of Pentland Group Ltd., Professor Xiao-ming Tao, Head
of the Institute of Textiles and Clothing, Hong Kong Polytechnic
University and Lord Mervyn Davies, Partner and Vice Chairman, Corsair
Capital were the other keynote speakers at the event.
The Textile Institute, inaugurated in 1910, was incorporated in
England by a Royal Charter granted in 1925 and is a registered charity.
It has individual and corporate members in approximately 80 countries
with the membership covering all sectors and disciplines of textiles,
clothing and footwear.
The Centenary Conference was held in Manchester as it has been home
to The Textile Institute for the past 100 years. |