Development Communication Theory and Practice
|
Development Communication
Theory and Practice
Author:
Manoj Pushpakumara Jinadasa
Published by Godage International
Publishers (Pvt) Ltd. |
Development Communication Theory and Practice shows the applicability
of the theory through a research done by the author who is a lecturer in
Mass Communication at the University of Kelaniya.
He presents a model of development communication that draws heavily
from indigenous cultural resources.
In the first chapter the author explains details of the research
study while the second chapter is on sustainable development, capacity
Development as well as the development theories including the dependency
theory, world system theory, state theory and economic development.
In the third chapter he discusses rural community development
communication which includes development communication theories of
Wilbur Schramm, Daniel Lerner and Everett M. Rogers.
The author has explained what traditional media is as well as
folklore and folk arts. He says that folk media can be used in
development communication.
The book can also be used as a guide for those who do research.
According to Prof. Naren Chitty, development communication is a
concept that was first introduced by the Asian scholar Florengel
Rosairo-Braaid.
Sri Lanka has been a testing ground for the use of traditional forms
of communication in rural community development and Manoj Jinadasa is a
young Sri Lankan scholar to throw light on the area based on research
conducted by him.
It is a useful book for those studying development communication.
Landesi Hatana - I
Susil Premaratne's popular cartoon story Landesi Hatana (Part I) is
now available as a Sooriya publication. The story was written by Dharma
Sri Caldera.
Pyotr Tchaikovsky music competition
The Russian Centre in Colombo will hold a music competition to mark
Pyotr Tchaikovsky's birth anniversary on May 7. The students of the
Russian School of Music will be given a chance to compete in different
age group categories, to mark the special event. The winners will be
awarded certificates and Pyotr Tchaikovsky Special Award. Pyotr
Tchaikovsky was born in 1840 and became a Russian Composer whose works
included Symphonies, Concerts, Operas, Ballets and Chamber music.
Some of them are amongst the most popular concert and theatrical
music in the classical repertoire. He was the first Russian composer
whose music made a lasting impression internationally. Tchaikovsky was
honoured in 1884 by Tsar Alexander 111 and awarded a lifetime pension in
the late 1880s.
Balloth Ekka Be
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A scene from the play |
Ravindra Ariyarathne's Balloth Ekka Be will be staged at the Tower
Hall on April 5 at 6.45 p.m.
The cast includes Wijaya Nandasiri, Gihan Fernando, Kumara
Thirimadura, Roshan Pilapitiya, Saman Hemaratne and Anusha Dissanayake. |