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Sunday, 16 September 2012

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Sri Lanka, an emerging market for Oracle

Oracle Sri Lanka will enhance its investments to expand its market share in Sri Lanka said Country Sales Manager Oracle Fusion Middleware, South Asia and Growth Economies, Sajid Akbar. He said that Sri Lanka is a potential market for Oracle business applications and added that the company will help enhance the efficiency of business operations.

Oracle Fusion Middleware is the strategic foundation for maximising the value of database investments and extending the strategic value of investments in applications such as CRM, ERP, supply chain and industry applications.

It is a comprehensive portfolio of complete, open and integrated best-of-breed solutions ranging from the Application Server and broader Application Grid platform at the bottom up to the User Interaction layer. It integrates all these applications to provide values to our customers.

Akbar said that leading private and public sector organisations in Sri Lanka, including almost all the major tier 1 banks, most of the financial service providers and the major mobile telecommunication providers use Oracle Fusion Middleware.

"Oracle Fusion Middleware plays a critical role in helping organisations to move the legacy systems and applications to the Cloud as the integrated application-to-disk platforms speed up the ability to exploit cloud computing and reduce business and technology risks", he said.

"Oracle has two cloud computing objectives such as ensuring cloud computing is fully enterprise-grade to enable enterprise adoption and supporting public and private cloud computing to give customers choice.

Akbar said that to meet these objectives, Oracle has three strategies such as offering customers a growing number of applications as SaaS services, providing enabling technology to other cloud providers and providing customers the choice to deploy Oracle technologies in either private clouds or public clouds", he said. Oracle's cloud offerings are complete, open and integrated - spanning applications, middleware, database, operating systems, virtualisation, servers, storage, networking and management of the entire stack.

Akbar said that Oracle sees Sri Lanka as a strong emerging market in the region with the recent political stability we see a change, and a transformed mindset from our customers, as well as partners.

Government organisations are keen to play an active role to drive social change and economic development.

"Sri Lanka for us is a strong focus point, and we see a similar IT penetration and adoption in Sri Lanka as we see in the other South Asian Growth Economies like Pakistan and Bangladesh", he said.

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