Singer-Huawei partnership boosts Huawei market position
The Singer-Huawei partnership formed in June 2012 has resulted in
Huawei becoming the second largest selling smartphone brand in Sri
Lanka, occupying 15.5% of market share.
This was reported in the Sri Lanka Mobile Handsets Market Review for
the third financial quarter published by premier IT, Telecoms,
Semiconductor, Electronics, Infrastructure and Life Sciences market
intelligence and advisory firm CyberMedia Research (CMR).
Singer distributes Huawei smartphones to meet an increasing demand
for technologically advanced yet reasonably priced smartphones in Sri
Lanka.
A Singer spokesperson said that Singer has to become the number two
marketeer of smartphones in the country. Lead Analyst, CMR Telecoms
Practice, Faisal Kawoosa said, "The Sri Lanka mobile handset market is
showing a marked preference for smartphones versus feature phones that
is even higher than the market in India."
Of the total demand for smartphones in Sri Lanka, 96 percent is for
Android-powered smartphones, among which Hauwei is the second largest.
Android technology that powers Huawei smartphones is the most
dominant smartphone operating system in the world, occupying 81.9% of
the market. |