Seminar on digital marketing

The Sri Lanka-Australia-New Zealand Business Council of the Ceylon Chamber of Commerce will hold a seminar on 'Marketing Communication in the Digital World', with Deakin University and Austrade, on Tuesday at the Cinnamon Grand at 6.15 pm.

The seminar targets Marketing and PR professionals and others interested in the subject. The Course Director of Undergraduate Public Relations School of Communication and Creative Arts at the Deakin University of Australia, Mark Sheehan and Pro-Vice Chancellor (Executive Dean) of Business and Law at the same university, Professor Mike Ewing will address the seminar.

Sheehan, apart from his role at the University, is also engaged in editing the Asia Pacific Public Relations Journal and has written widely on public relations in Australia and is the author of nearly 30 publications on PR.