Reckitt Benckiser introduces cleaning powder

Harpic, a toilet cleaning brand from Reckitt Benckiser has expanded its range to include Harpic Ultra Power and Harpic Total Powder.

The new additions to the Harpic range promises to tackle all the problems that are commonly found in the toilet. It has triple action power that removes tough stains, kills germs and fights odours, a company spokesman said.

Harpic Total Powder is the 'total bathroom solution'. It is a multi-purpose bathroom cleaning powder that can be used to clean not just the toilet bowls but sinks, floors and tiles as well. Harpic Total Powder is ideal for everyday use and contains extra strength to wash away harmful germs, dirt and tough stains.

Its superior blue speckles formula creates more foam to remove hidden germs.

"We are confident that Harpic powder will bring novelty to the portfolio and that it will increase consumer satisfaction with its performance," said Senior Brand Manager Ruchira Money.