Three, Lowe LDB clients win awards
Three of Lowe LDB's long standing clients, Dialog, Elephant House and
Unilever Sri Lanka won awards at the recently concluded SLIM-Nielsen
People's Awards 2015.
Elephant House Cream Soda bagged the 'FMCG beverage brand of the
year' award while Dialog won 'Telecom service provider of the year' and
'Internet service provider of the year' awards.
Unilever Sri Lanka brands won four awards.
Unilever's Lifebuoy took home the 'FMCG brand of the year', 'FMCG
personal-care brand of the year' and 'FMCG youth brand of the year'
awards and Sunlight was voted 'Household care brand of the year'.
"At Lowe LDB, on the first day of April, we lit a flame and passed it
from hand to hand and from heart to heart, to celebrate 22 years of
nurturing mega brands that won awards at the recently concluded
SLIM-Nielsen People's Awards," said Chairperson, Lowe LDB, Lilamani Dias
Benson.
Country Marketing Director, Unilever Sri Lanka, Siddharth Banerjee
said, "Many congratulations to Lowe LDB for continued success in
creating outstanding communication across brands which have regularly
been recognised in national and international fora."
Head of Beverages, Elephant House and Vice President, John Keells
Holdings, Daminda Gamlath said, "We at Elephant House are truly humbled
that the voice of the people continue to recognise Elephant House Cream
Soda as Sri Lanka's most popular beverage brand."
"As the only awards of its kind to be based on islandwide surveys
conducted by the Nielsen Company, SLIM-Nielsen People's Awards are a
true reflection of consumer sentiments," said Chief Executive Officer,
Lowe LDB, Hari Krishnan.
Currently in its ninth year, the SLIM-Nielsen People's Awards is
organised by the Sri Lanka Institute of Marketing (SLIM) with Nielsen
Sri Lanka. |