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Sunday, 26 April 2015

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Three, Lowe LDB clients win awards

Three of Lowe LDB's long standing clients, Dialog, Elephant House and Unilever Sri Lanka won awards at the recently concluded SLIM-Nielsen People's Awards 2015.

Elephant House Cream Soda bagged the 'FMCG beverage brand of the year' award while Dialog won 'Telecom service provider of the year' and 'Internet service provider of the year' awards.

Unilever Sri Lanka brands won four awards.

Unilever's Lifebuoy took home the 'FMCG brand of the year', 'FMCG personal-care brand of the year' and 'FMCG youth brand of the year' awards and Sunlight was voted 'Household care brand of the year'.

"At Lowe LDB, on the first day of April, we lit a flame and passed it from hand to hand and from heart to heart, to celebrate 22 years of nurturing mega brands that won awards at the recently concluded SLIM-Nielsen People's Awards," said Chairperson, Lowe LDB, Lilamani Dias Benson.

Country Marketing Director, Unilever Sri Lanka, Siddharth Banerjee said, "Many congratulations to Lowe LDB for continued success in creating outstanding communication across brands which have regularly been recognised in national and international fora."

Head of Beverages, Elephant House and Vice President, John Keells Holdings, Daminda Gamlath said, "We at Elephant House are truly humbled that the voice of the people continue to recognise Elephant House Cream Soda as Sri Lanka's most popular beverage brand."

"As the only awards of its kind to be based on islandwide surveys conducted by the Nielsen Company, SLIM-Nielsen People's Awards are a true reflection of consumer sentiments," said Chief Executive Officer, Lowe LDB, Hari Krishnan.

Currently in its ninth year, the SLIM-Nielsen People's Awards is organised by the Sri Lanka Institute of Marketing (SLIM) with Nielsen Sri Lanka.

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