CTC among 10 most respected entities

Ceylon Tobacco Company (CTC) has been ranked among the top 10 most respected entities in Sri Lanka in the annual LMD rankings for 2015.

This is the second consecutive year the company has been listed among the top ten entities. The annual ranking is an opinion based survey, commissioned by LMD with the assistance of Nielsen, asking respondents from the State and private sectors who they perceive as being the 'most respected entities' in Sri Lanka.

Managing Director and Chief Executive Officer, CTC, Felicio Ferraz, said, "We are delighted to be recognized among the topmost respected companies in the country. As a responsible corporate we operate in a way that reflects our group's business principles of mutual benefit, good corporate conduct and responsible product stewardship. This recognition is testament to how we conduct our business."

Revamping its traditional measuring mechanism, the 11th edition, gauges peer perception on corporate reputation using the Olympic Ranking System. Top companies are identified taking into account who respondents perceive as being most respected in the areas of financial performance, quality consciousness, management profile, honesty, corporate culture, dynamism and CSR. Accordingly the country's top tier organizations are conferred Gold, Silver and Bronze medals.

CTC was awarded 14 Gold, 12 Silver and 6 Bronze medals, positing them as the 10th Most Respected Entity in Sri Lanka.