Sharp growth in Huawei smartphone sales
Huawei reported an increase of 300% in sales growth in 1H, FY15,
making it the best year in terms of sales volume since its smartphone
operation was launched in 2012. According to IDC, Huawei smartphones
enjoy a market share of 18%.
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Country Head, Huawei Device Sri Lanka, Henry Liu |
A company official revealed that over 50% of its sales in Sri Lanka
are in the Western Province, followed by the North and the East - 21%,
Central - 17% and Southern - 16%.
Country Head, Huawei Device Sri Lanka, Henry Liu said, "Sri Lanka has
grown to be one of the key geographies in the South East Asian region
for Huawei. We remain committed and will continue to invest further in
the country, offering customers and stakeholders an experience which is
truly inspiring".
"Huawei has always been a customer centric innovator, offering a
quality product, design and experience which are aligned with human
behaviour. The brand thrives on technological breakthroughs which are
inter-connected with life.
We are committed to offer the best option that will truly inspire all
individuals, not only one segment as we believe everyone should be
empowered through technology," he said.
Marketing Manager, Huawei Smartphones Sri Lanka, Stanley Mascarenhas
said, "We hope to increase our distribution network to 30 by 3Q, FY15
and to 50 by 2Q, FY16. This will make Huawei one of the most accessible
smartphone brands in Sri Lanka. With the aggressive distribution focus
we will ensure our service will be of excellent quality."
The exclusive distributorship with Singer is a perfect choice with
its extensive reach and retail network, he said.
According to the German market research company, GfK, Huawei has
surpassed Samsung and Apple to achieve the largest market share in the
China market, recording a market share of 12.9%, 13.6%, 14.1% and 15.2%
in March, April, May and June.
In 1H, 2015, Huawei Consumer BG shipped 48.2 million smartphones,
representing a year-on-year increase of 39%, while global smartphone
demand has recorded only a 7% growth in the corresponding period
according to GfK. |
