Atlas fosters creativity in young minds

Atlas, a market leader in stationery, conducted a week-long event for children and families who visited the National Zoological Gardens in Dehiwela.

SithRoo was for children of all ages to capture their emotions and experiences at the zoo in colour. The Atlas pastel brand encouraged children to draw and colour their favourite moments at the Zoo.

Understanding the psyche of children, Atlas provides them an outlet for their creative energies through drawing, painting and colouring. The inspirational and therapeutic nature of art has been widely recognized and is regularly used as an effective form of emotional enrichment, and an important medium in developing creativity and thinking power.