Volvo Cars appoints new importer and distributor in Lanka

The Volvo Car Group from Sweden has appointed Swedish Cars (Pvt) Ltd., an IWS Holdings company, as the importer and distributor of Volvo's cars in Sri Lanka. Swedish Carshas developed the Volvo Centre Colombo with a completion date set for August 2016.

Swedish Cars (Pvt) Ltd. will assume full responsibility for the import, distribution, sales, marketing, PR and after sales service for Volvo cars in Sri Lanka and include the right to appoint dealers and service centres in the country. Vice-President, Volvo Cars, Asia Pacific, Jari Kohonen said, "We are happy to work with IWS Holdings and Swedish Cars in Sri Lanka and are excited to offer our products here. Our new products, the XC90 and S90,which have been launched, add a distinct modern luxury experience to our brand offer that will be appreciated in Sri Lanka."

The new one-stop facility, on the Kandy Road near the Colombo-Katunayake Highway, will cover almost 20,000 square feet when complete, at a cost of US$2 million.The newly built Volvo Centre will be the base for Volvo sales, service and merchandise to ensure ideal service levels and convenience to Volvo customers. The Volvo Centre will showcase a sixcar showroom equipped with a Volvo fitting lounge and customer lounge,providing customers with a unique and engaging Scandinavian experience.

Chairman, IWS Holdings Group Arthur Senanayake said, "We are thrilled to have the opportunity to represent the Volvo brand in Sri Lanka, and are certain that our depth of experience combined with the passion for this brand will stand us in good stead in this partnership. IWS Holdings aims to provide the best customer experience in every industry we operate in, and is committed to us our expertise and knowledge to create an ideal Volvo experience for our customers in Sri Lanka."