Maxxis tyres go places
Maxxis one of the world’s trusted automotive tyre did not become ninth largest
tyre company in the world overnight. It was set up in Yuanlin, Taiwan in 1967.
At the beginning only produced bicycle tyres. As the company of bigger; it
extended its reach beyond Asia. It expanded into new market segments, producing
tyre products for a variety of vehicles.
The company employs 30,000 people, and its products are distributed to customers
in 180 countries. Have five other research facilities in Taiwan, China, the
United States, and the Netherlands.
Maxxis’ promotional efforts include sponsorship of riders, drivers, teams and
events across a range of sports. Major sponsorships in recent times include;
Australian Open, the New York Yankees baseball team in the United States and
Barclays Premier League teams Liverpool, Aston Villa and Sunderland in England.
Maxxis has received the Ford Motor Company’s highest honour for a supplier, the
Gold Award, in Dearborn, Michigan.
The award recognized Maxxis’ outstanding contribution to Ford’s success through
commendable quality, delivery and cost.
The Gold Award is the top honour possible among Ford’s World Excellence Awards,
which also include the Silver Award next Recognition of Achievement Award.
Maxxis has supplied original equipment (OE) tyres to Ford in Taiwan since 1991.
In 1994, the company was awarded Ford’s Q1 certification, and Maxxis currently
supplies tyres to Ford in Taiwan, China, North America, Mexico, Argentina and
Brazil. |