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Sunday, 17 February 2002 |
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News Business Features |
Marketing course in Sinhala The Sri Lanka Institute of Marketing has for the first time started a basic course in marketing in Sinhala medium. The main objective of the course is to provide a knowledge of marketing in Sinhala. The course is targeted at persons engaged in marketing who do not have the time for a full-blown course and also for persons who require such knowledge in Sinhala. The course lasts four months and includes two workshops where students will be able to resolve their problems in marketing. The students have to do a tutorial using the knowledge and instructions gained at this workshop. Deepal Suriyarachchi's Sinhalen Business and Asoka Suriyabandara's Alevikaranaya have been recommended as additional reading. A second batch will be enroled in June. |
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