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Macbertan develops strategic plan with MTI Consulting

Macbertan Ltd. A subsidiary of the McLarens Group, involved in manufacturing and marketing polymer based insulation products recently developed a strategic plan with MTI Consulting.

Macbertan is a pioneer local manufacturer of McFoil brand heat insulation for domestic and industrial buildings, McWrap brand polythene bubble sheet and McFoam brand insulation for the packaging industry. Macbertan also markets a range of other polymer based insulation products such as rods and hoses for the construction industry.

The strategic plan for Macbertan was developed based on MTI's globally acclaimed 8S Strategic Planning Model and delivered using the MTI Way via a series of ConsuLearning workshops.

Rohan De Silva, Managing Director of the McLarens Group commented that the group will vigorously support the new strategic plan to achieve the vision of the company. "With the strategic plan in place, we are now ready to enter the next phase of growth in our company including venturing overseas" said Mr. De Silva.

M. S. I. K. Perera, CEO of Macbertan said "The MTI Way of developing a strategic plan is effective as solutions are developed by a cross functional team from the company ensuring buy-in.

Follow-up is facilitated by the MTI Synergiser which spells out who does what and when". Director Macbertan, Mr. Trevor Reckerman added "Apart from defining the Scope of the business, setting a mission and a vision an identifying Strategies, the Project also aligned the Structure of the company with the new strategies".

The picture shows Mr. Lasantha Abeywickrama, Director and Senior Consultant of MTI Consulting Sri Lanka handing over the PlanScape - a one page flip chart sized summary of the entire plan to Mr. Rohan De Silva Managing Director of the McLarens Group.

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