Swadeshiya Sevaya excels on the intellectual front

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Rasanjali, Vidyawa Saha Darshanaya, Pansilugey Horawa, Salapathala
Maluwa, Subarathi - these are just a few of the high calibre programmes
SLBC's Swadeshiya Sevaya has to its credit over all other radio stations
outside or for that matter even within SLBC territory.
Outstandingly, the Vidyawa Saha Darshanaya weekly broadcast makes
extremely interesting listening what with Professor Carlo Fonseka
conducting the type of interview seemingly of an innovative nature. From
astronomers, audit specialists and PhD holders to artistes and book
sellers - all of them are grilled and floored in public interest - the
bitter confrontation itself taken up well by all interviewees - no hard
feelings whatsoever. Rajitha Dissanayake also performs extremely well
with his type of interviews.
The rich intellectual content over here in the absence of such
elsewhere deserves more than accolades as it finds its place in the
order of things that are currently on the decline - the listnership
itself plummeting to record low levels. If looking for France's
intellectual cafes is all too futile, satisfied we must be that at least
even this little remains over here in Sri Lanka's soil given the rather
despicable plight on the intellectual front.
The developed world despite its material growth and high degree
consumerism keeps aglow the intellectual flame while, to be sadly noted
is even the lack of research in our universities. Sri Lanka over the
past few decades has transformed into a highly politicized society - a
contributory factor in dulling intellectuality - not to forget that
universities too are not what it was what with its administrative
matters too not escaping the process of politicisation. What follows is
a kind of lethargy on the part of intellectuals that pass through life
whose presence go unnoticed and praises unsung.
It is against this backdrop that the above programmes deserve more
than one bouquet. In an era of social interaction taking on a very
ordinary, mediocre and distasteful nature with all those nauseating,
bawdy jokes that make up today's conversations - be it in office, school
or even in the country's supreme law making body - the membership knows
not what healthy conversation is all about nor the thrust and party of
debate.
Take a bus ride and to your utter disgust is the abominable state of
music that keeps pounding your ear drums. Tell the conductor about it,
you are sure to be treated to even more - such is the sadism more
cultured people have distastefully learnt to live with. This situation
is not without its presence even in some homes where exposure to noise
coming off the TV is common while the more sadist type find it an
instant thriller watching others into harassment with parents turning a
blind eye over the matter.
Thus the absence of cultured thinking and intellectual growth finds
easy entry into social chaos. Male chauvinism, harassment of women,
non-recognition of minority rights be they religio/ethno/political/economic
whatever is widespread.
Isolating ourselves from the mainstream, disregarding the problem as
not our own is certainly no way out if we are to bear social
responsibility.
Against this backdrop, the Swadeshiya Sevaya's effort needs to be
highlighted and appreciated for its sense of social consciousness.
Despite State control of this service, it has done remarkably well and
is emulation worthy by other State controlled media mechanisms as well.
Moulding public opinion in the way the Swadeshiya Sevaya does is
hopefully public well-being in a relative sense. If the media's role is
bringing out the best in man, its realization is not possible when hell
bent on bringing out the worst in him.
Given the restricted intellectual capital in hand and its increasing
dearth in media institutions, how would this objective of public
well-being be realised? Professor Carlo Fonseka himself is no media
personality and that he has moved into taking on such task is
commendable.
So where do we go from here? The only alternative seemingly of an
unwelcome nature would be to hire multi-disciplinary experts to conduct
such. In foreign countries many outsiders are involved with the media
there in more than one way.
Outside expertise interacting with the media hopefully would enrich
the latter's mind and help credibility build up when the one way, one
track, linear, fragile thinking would be influenced into richness of
content and help bring about quality programmes towards public good.
All this may not be deemed necessary had the local media got the like
of BBC's Carry Gracy and some others. She on her own worth is an
intellectual stimulant. Listening to her is surely a treat as she
conducts BBC's interviews.
As to whether we have the like of Carry Gracy in the local media -
the benefit of the doubt goes to intellectually vibrant quarters.
An emerging trend in the print media itself is the presence of techno
journalists, internet journalists, photo journalists and the like while
writer journalists dwindle in numbers. Reporting of an incident itself
would not suffice - more importantly an in depth analysis of the
incident itself from an intellectual angle. This then is where
journalism and law meet eye to eye for in law significantly the need to
see its spirit makes a good lawyer.
The recession of intellectual capital in the local media therefore
enables the Swadeshiya Sevaya to stand tall in filling a space which may
or may not be realized depending on who remains in the media to train
these future moulders of public opinion.
A vibrant judiciary and press certainly could torch bear national
progress for on these twin elements alone rests national well-being.
Steering clear of politics, not denying what is due to the governing
party and opposition, upholding the highest principles in not
compromising one's conscience and maintaining the dignity of both fist
and conscience is pre-cursor to media professionalism.
A vibrant judiciary and press certainly could torch bear national
progress for on these twin elements alone rests national well-being.
Steering clear of politics, not denying what is due to the governing
party and opposition, upholding the highest principles in not
compromising one's conscience and maintaining the dignity of both fist
and conscience is pre-cursor to media professionalism. |