Business Roundup
SLID/CIM 'Power Breakfast' Forum
The Sri Lanka Institute of Directors (SLID) together with The
Chartered Institute of Marketing (CIM) Sri Lanka Region has organised
the next "Power Breakfast" on May 7 from 7.30 am to 9.00 am at the Taj
Samudra Hotel.
The keynote speaker at the forum, Michael Morrison, will speak on
"The Power of Emotional Branding; in driving consistent, competitive and
profitable market growth". The forum is targeted at company Directors,
CEOs and strategic level managers.
The forum will highlight strategies that can enhance brand
perception; capture the imagination of existing and potential customers;
strategies that can change the perception of time, influence buyer
behaviour, thinking and decision-making with some valuable insights into
case studies of some international brands.
Michael Morrison, a visionary expert holds a great deal of knowledge
and experience in the discipline of sensorial marketing and experiential
retailing.
He holds a Bachelor of Economics and a Masters Degree in Business
from the Monash University and a Diploma in Organisational Behaviour
from the University of Swinburne.
CCC seminar on 'Managing risks'
The Ceylon Chamber of Commerce will hold a seminar on managing risks
on fluctuations in interest and exchange rates on May 9 from 8.30 am
12.30 pm at the chamber auditorium.
The panel would be chaired by Ronnie Peiris, Group Finance Director,
John Keells Holdings and presentations would be made by W. A.
Wijewardena, Deputy Governor, Central Bank of Sri Lanka on "Basic
Economics behind Interest and Exchange Rate Fluctuation", Amal
Sanderatne, CEO, Frontier Research on "Sri Lankan Economy - A Brief
Outline", Ajith Devasurendra, Managing Director/CEO, Taprobane Group on
"Managing interest rates and related risks",
Trevine Jayasekera, Finance Director, Brandix Lanka on "Effective
Structuring of Capital" and Mangala Boyagoda, Managing Director, Lanka
Wealth Management (Pvt.) Ltd on "Managing Forex Flows and Reserves". |