Business Travel
FedEx Express ranked ninth in UK Business Superbrand list
FedEx Express, the world’s largest express transportation company and
a subsidiary of FedEx Corp. (NYSE: FDX), was ranked ninth in the UK
Business Superbrands list in 2008. The Business Superbrands’ ranking is
based on an evaluation of a company’s service quality, reliability and
distinction.
This award is therefore a reflection of the outstanding strength of
the FedEx Express brand and associated brand values. FedEx Express is
also the only company representing the transportation industry in the
top 20 Business Superbrands, making it the brand leader in its field.
FedEx Express has built its brand through a real focus on its
employees; investing in people to deliver the best service to customers
and maximise profits.
Corporate reputation is vital in today’s competitive business
environment and having a strong brand has been a key factor in FedEx
Express success.
Qatar Airways unveils new corporate look
Qatar Airways is promoting its new routes for 2008 with a new-look
exhibition stand and show-stopping entertainment at the ATM, Middle
East’s premier travel trade event in Dubai.
A dramatic video wall is the central feature of the new 200sqm
two-tier stand at the Arabian Travel Market (ATM) providing visitors
with a visual glimpse of the airline’s award-winning facilities.
With the recent launch of flights between Doha and the southern
Chinese city of Guangzhou (March 31) and the start of new non-stop
services from the Qatari capital to Kozhikode (formerly Calicut) in
southern India on June 15, and Houston in the United States coming on
line from November 10. Qatar Airways has great entertainment at its
exhibition stand to reflect the new destinations.
Qatar Airways’ new corporate look is also being unveiled at the
four-day show, where the airline is exhibiting its long-haul First Class
seat and a model of the New Doha International Airport, which is
scheduled to open in 2010.
Visitors will also use interactive touch screens on the stand to
browse through Qatar Airways’ new inflight entertainment system - Oryx
Entertainment, Multiplex in the Sky’ - currently onboard its Boeing
777s. Qatar Airways is among a select-few airlines to adopt the
Panasonic eX2 system - the most comprehensive inflight entertainment
system in the aviation industry today offering more than 700 audio and
video options. |