Grant McCann Erickson wins most Silvers at Effies 2008

Grant McCann Erickson was the only agency to win two Silver Awards - the highest calibre metal awarded for the night at the recently concluded first ever Effie Awards which celebrated the perfect combination of creative and effective excellence in advertising.

The Silver awards were presented to 'Tigo' and 'The Ex-Servicemen's Association'. Tigo was also highly awarded at the 'Chillies' earlier this year.

Grant McCann Erickson paid tribute to their clients who partnered them closely to achieve these awards. The Sri Lanka Institute of Marketing in collaboration with the 4A's introduced the Effies to Sri Lanka for the first time.