Ruhunu Expo, a boon for exporters
From Jayampathy JAYASINGHE in Hambantota

Ministers Cegu Isadeen, Prof. G. L. Peiris, Chamal Rajapaksa,
John Seneviratne and EDB Chairman, Anil Coswatta at the Central
Bank Stall. Pix by Sumanachandra Ariyawansa
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The Ruhunu Expo known as the Gamin Lowata Export Trade Exhibition got
off the ground last week at the Tzu Chi National School, Hambantota amid
a carnival atmosphere where schoolchildren and village folk flocked to
get a glimpse of the products exhibited at the stalls.
Several ministers including Minister of Port Development, Airport
Services, Irrigation and Water Management, Chamal Rajapaksa, Minister of
Export Development and International Trade Prof. G. L. Peiris and
Minister of Export Development Cegu Isadeen officiated at the inaugural
ceremony.
There were 175 trade stalls at the Tzu Chi National School built
following the tsunami disaster. The products on display were textiles,
indigenous medicinal products, herbal tea, fruits, vegetables and
ornamental fish.
The Export Trade Fair was organised by the Sri Lanka Export
Development Board and the Ministry of Export Development.
The concept was the brainchild of Minister Prof. G. L. Peiris to
uplift the rural economy. The Ruhunu Expo is aimed at opening avenues
for producers in the South and Sabaragamuwa to export their produce to
the global market.
Brainchild
"We visited the stall of Indunil Danuska who works for Green Way Asia
Lanka (Pvt) Ltd. He said his company was involved in exporting processed
cadju nuts to the Middle East and Europe. The processed and value added
cadju nuts includes devilled, hot and spiced and salted ones.
There is a big demand for cadju nuts in the European countries, but
the demand cannot be met due to the short supply of the crop. Too much
of rain this year had affected the crop. He said buyers in Europe insist
on quality certificates when exporting. "Last year we exported around 40
tonnes of cadju nuts but, this year the yield had dropped due to heavy
rain in the growing areas. He said the cadju nuts purchased from the
Pettah market is unfit for export owing to the nuts being pasted with a
chemical."
Nandana Sumith Wijewardena who works as a supervisor for Angel
Aquarium at Piliyandala said there was a great demand for ornamental
fish overseas.
The ornamental fish is exported to EU countries but due to the dearth
of fish the demand cannot be met. The company's fish farms are at
Lunugamvehera, Ingiriya and Bandaragama, he said. The company provides
ornamental fish to unemployed persons in rural areas and purchases them
later for export.
Overseas markets
Kalum who works for International Food Stuff Company (Pvt) said the
company exports vegetables and fruits to overseas markets. The company
owned model vegetable farms are in Embilipitiya, Hungama, Panamure,
Sooriyawewa, Gampola, Gampaha and Nuwara Eliya. Dragon fruit being a
cash crop was grown in the Dry Zone for the export market. A kilogram of
Dragon fruit fetches around Rs. 450. The fruit is widely consumed by
persons afflicted with diabetes and cholesterol. The fruit was
introduced to Sri Lanka about five years ago. The fruit was grown in a
150 acre farm at Sooriyawewa, Thanamalwila and Kataragama in a 50-acre
farm.
Palitha Perera who works for Mansuva Products (Pvt) Ltd said his
company is an ISO certified company in Dompe. The company manufactures
60 indigenous medicinal products including a herbal oil that prevents
hair falling prematurely. Herbal tea too was introduced in the local
market for those afflicted with heart related diseases.
Nishan Navaratne who works for Bedro Exports (Pvt) Ltd, said his
company was involved in exporting dehydrated products such as Ash
plantains, Bitter gourd, Jak, Brinjals, plantains, Karapincha, fruits
and vegetables. The dehydrated food products can be preserved for more
than a year. "All we have to do is to soak it in water for about half an
hour and then cook it ," This is most suited for those who live in
foreign countries," he said.
Curd chillies
Nishan also explained about a new dish called the Curd Chillies which
has a demand in European countries. Green Chillies immersed in Curd is
dehydrated and then packed for export. There were also packed dehydrated
stringhoppers for Sri Lankan expatriates. The company had commenced
business a few months ago, he said.
Minister Chamal Rajapaksa was the Chief Guest on the occasion. Awards
were distributed among several industrialists and exporters who
performed well during last year.
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