Telecom providing sector to protect the European market

By Gayan KANCHANA

The Intec CXO Media Conclave 2010 is the premier event for telecom professionals looking to get and stay ahead of the curve.

The forum provided the highest standards of performance, flexibility and robustness to help service their customers effectively and profitably.

The Media Conclave 2010 was held at the Cinnamon Grand Hotel last week.

Speaking at the forum LIRNEAsia Chairman/CEO, Dr. Rohan Samarajiva said, 'At present the Sri Lankan telecom services providing sector has improved tremendously and their service also will be provided to the European Market.

Conventional telecommunication methods are no more valid. People prefer to acquire innovative value added new technology. Majority of the young generation in the country prefer to surf Internet via their mobile phones though some of them are in the low income range.

Our research has proved that the mobile phones have become a necessity for some people. They need more applications such as messenger, blogging, gaming, down-loading music and music videos.

The service providers must ensure customer loyalty as people change their Subscriber Identity Modules (SIMs) very often,' he said.

Intec South Asia and India Vice President Bikram Bedi said, 'Sri Lankan communication industry has experienced rapid growth over the last few years and the constant evolving business environment has meant that companies are focusing more and more on developing the customer's experience as well as introducing latest technologies to these customers.