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Sunday, 5 September 2010

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Multilac enters UAE

Macksons, manufacturers of Multilac Paints, has emerged as one of the most competitive paint manufacturers in the South Asian region.

Made in Sri Lanka to meet international standards, Multilac Paints share shelf space in the global market with the world's best brands in surface solutions.

Exporting to regional destinations - India, Maldives and Pakistan, Multilac Paints has entered into the quality conscious markets in the Gulf, the UAE.

The first shipment of Multilac Paints bound for the UAE left the Macksons factory recently.

"We are pleased to enter a market such as the Gulf which offers tremendous opportunities for growth," said Managing Director Multilac, Mizver Makeen.

"Our products exported to the UAE are manufactured to meet the most stringent global specifications.

We are aware of the need for a perfect blend of international quality that also addresses local concerns and needs."

Makeen said that the biggest hurdle they faced in entering the highly competitive gulf market was their inability to match prices. "We had to invest heavily in manufacturing our own resins, binders, metal containers, plastic pails and use locally sourced raw materials and still be competitive. Today, we have arrived as one of the most competitive and dynamic manufacturers of paints and are happy as a Sri Lankan company to boost exports to benefit the national economy." Makeen said.

As per market specifications, special paint solutions were researched and developed exclusively for the Gulf and African markets, confirmed Makeen.

Macksons Paints runs a state-of-the-art modern manufacturing facility where the research and development unit works with manufacturing in developing needs targeted surface solutions.

With products such as Multilac water proofing sealer and Multilac non yellowing enamel brilliant white and the Multilac Colour Bank (that gives the customer an unlimited choice of colours), Macksons Paints has developed a portfolio of unparalleled products that offer the customer a comprehensive range.

We have products that offer high quality decorative finishing choices and we also have products that offer long lasting protection for your home.

 

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