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Sunday, 20 February 2011

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Size matters

A visual depiction of the Asian Paints stall at Architect 2011

The pages of a giant book, standing as tall as a well-built man, will greet visitors to the Asian Paints stall at the Architect 2011 exhibition, at the Sirimavo Bandaranaike Exhibition Centre of the BMICH complex from February 23 to 27.

Intended to provide a larger-than-life sneak preview of an innovative new concept shade guide to be launched in Sri Lanka by the India head-quartered coatings giant, the six foot high book on a revolving turntable is expected to be the cynosure of all eyes at this year's exhibition, the company said.

Visitors to the 200 square foot Asian Paints stall are to be provided an opportunity to register to receive a miniature version of the new shade guide when it is launched in the market.

 

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