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PCH debuts as Best Rated ICT Company 2011

PC House made it to the Top 50 in Sri Lanka's Most Valuable Brands for 2011.

In the recently published list of Sri Lanka's Leading Brands, conducted by Brand Finance Lanka and Media Services, PCH debuts as the best rated ICT company making it into the league of most valuable brands in the country, where companies are valued on performance, accountability, and transparency.

Chairman PCH S.H.M. Rishan said, "This is a great achievement. We can proudly say that the PCH promise to extend cutting-edge ICT innovation across the island has made an impact in the industry and in the mindset of the people we serve."

Brand Finance is an international leader in quantifying and leveraging the value of intangible assets. With 23 offices worldwide, the Sri Lankan joint venture commenced operations in 2003.

The focus on the key areas and the selection process includes valuation, analytics, strategy and transactions. Some of the newcomers on this year's list, referred to as the 'new brigade' have been identified because of their landmark IPOs as well as their aggressive and proactive marketing and branding strategies, and transparency in corporate performance.

PCH has maintained aggressive financial performance on the heels of its hugely successful IPO. This was in line with the Company's strategic corporate re-branding, the branch expansions including the opening of its popular 9to9 showroom, the setting up of Procifinity to cater to outsourcing requirements of local and overseas based enterprises, and Greenwich that specialises in designing, developing and implementing enterprise systems for medium to large-scale companies by providing the latest technology in support of global business strategies.

PCH plays a proactive part in raising ICT literacy through programs conducted islandwide. These programs are educative, inspiring and ensure a future for many youth across the nation.

 

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