Elephant House appoints Angelo Matthews as Brand Ambassador
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From left Sanjeewa Jayaweera (Chief
Financial Officer, Elephant House), Neil Samarasinghe (Head,
Frozen Confectionery) Angelo Matthews (Brand Ambassador,
Elephant House), Jit Gunaratne (President, Consumer Foods
Group, John Keells Holdings PLC) and Surani Sahabandu
(Marketing Manager, Frozen Confectionery, Elephant House) at
the press briefing. |
Elephant House has signed up cricketer Angelo Matthews to be its
Brand Ambassador.
"We feel that Angelo's personal credibility as a reliable team player
and star class cricketer will complement the iconic status of Elephant
House as a trustworthy and dependable brand. We see him as a perfect fit
to Elephant House as a contemporary brand which has consistently
re-engineered itself to have more relevance and appeal to adult and
young audiences," said President, Consumer Foods Sector, John Keells
Holdings Jit Gunaratne.
Angelo Matthews said, "Not in one, but in many ways, I could connect
with Elephant House.
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