CDB wins Brand Excellence award

Citizens Development Business Finance PLC (CDB) won the award for Brand Excellence at the fourth CMO Asia Awards for Excellence in Branding and Marketing, hosted by the World Brand Congress in Singapore.

CDB won the award for Brand and Marketing excellence in the Banking, Financial Services and Insurance category.

"We are honoured to be ranked among the iconic brands in Asia. Our strategic brand building initiatives have taken the brand to greater heights and this award further establishes the strength of our brand," said CDB, Director and CMO, Malcom Weerasuriya. The CMO Council is the only global network of executives dedicated to high-level knowledge exchange, through leadership and personal relationships built among the senior marketing leaders and brand decision-makers across a wide range of global industries.

The CMO Council Regional chapters and advisory boards are active in America, Europe, Asia-Pacific, Middle East, India and Africa.