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| Sunday, 11 April 2004 |
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HP photo printing systems offer quality black and white photos HP announced a third-party test result confirming that HP's recent black and white capable photo printing systems offer customers professional quality black and white photos that resist fading for 115 years. Last year, HP introduced several photo capable printers that produced professional quality black and white photos. HP asked Wilhelm Imaging Research (WIR), the leading worldwide independent image permanence laboratory, to test a representative printer (the HP Photosmart 7960) for black and white fade resistance for normal indoor display, when used with the No. 59 photo gray inkjet cartridge and HP Premium Plus Photo paper. WIR, using their standard test methods (see www.wilhelm-research.com for details), determined that these black and white prints resist fading for up to 115 years when tested under glass. "As a leader in home photo printing, superior image quality and fade resistance are critical to our customers," said Vincent Vanderpoel, vice president for supplies business, imaging and printing group, HP. "Through innovation and a commitment to R&D, HP will continue to lead industry advancements in photo printing." HP's Photosmart printers including the 145, 245, 7660, 7760 and 7960 products are all compatible with the HP 59 gray photo inkjet cartridge. According to HP's Image Permanence Lab, when used with HP Colourfast Glossy Photo paper, these photo capable printers offer similar results as those obtained by WIR on the HP PS 7960. In addition to offering 115 years fade resistance on black and white photos, Wilhelm's tests already concluded that HP's latest color photo printing systems offer 73 years fade resistance.2 "It's important for customers to understand that any credible comparisons of photo permanence must be derived from identical test methodologies," said Nils Miller, senior ink & media scientist, HP. "Wilhelm Imaging Research deploys the most stringent and widely used test methodology on fade resistance. In addition, Wilhelm tests and publishes results for all major brands which enables customers to make fair and credible comparisons between brands." The HP Printing System HP has designed photo printing systems to give consumers professional looking output from a reliable, high-quality and complete printing system. HP print cartridges, printers and photo papers are designed together to work together. The dye-based ink cartridges when combined with HP Premium Plus Photo Papers offer brilliant color and professional-quality black and white photos with exceptional fade resistance. Additionally, a recent report from SpencerLab demonstrated that photo enthusiasts preferred the digital image quality of the 8-ink printing system over conventionally processed photos. The SpencerLab report was based on consumer-based research into preferences regarding photographic print quality. As the worldwide leader in inkjet photo printing media, HP's foundation and future are built on science and innovation that delivers industry leading quality, consistency and value to its customers. HP will continue to offer a broad range of photo printing systems that offer customers industry leading fade resistance and superior print quality. HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, personal computing and access devices, global services and imaging and printing. For the fiscal year ending on Oct. 31, 2003, HP revenue totalled $73.1 billion. |
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