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| Sunday, 22 August 2004 |
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Business |  |
| News Business Features Editorial
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Lexmark strengthens market leadership Lexmark launched eleven new printers at a launch held at Hotel Galadari recently. Key personnel at the launch included Vu Tran, Country Manager (Sri Lanka) of Lexmark International. The new range addresses the printing needs of a wide variety of users from domestic and small business to large corporates. The new lineup includes Ink-Jets, All-In-Ones, entry level monochrome and colour lasers designed to give the user and edge in today's fast-paced world. Addressing the gathering Vu Tran said Lexmark always gives a high emphasis to research and development in order to introduce innovative printing solutions that maximize the efficiency of the workplace. The new range has been launched in line with this objective, he said. The new range comprises Lexmark Z615 and Z810 Ink-Jets, X1185, X4270, X5250, X6170 All-In-One's, X215 multifunctional laser printer, E230, E232 and E330 monochrome lasers and the C510 Colour Laser printer. These printers offer many additional benefits & features compared to its competition at an affordable price. The All-In-One's gives the users advanced multifunction technology in a compact print center. It not only prints but can also copy, fax and scan. The user only has to connect it to his PC and start enjoying the benefits. Lexmark X4270 All-In-One printer replaces five pieces of office equipment: phone, fax, copier & scanner. It offers standalone fax functionality & includes the convenience of Caller ID support. This intelligent and compact copy and fax center combines advanced Lexmark technology with superior user-friendly features. The All-In-One's also provides the users to prepare and print photo quality colour images and sharp text for professional business documents. The new line up, which includes the Lexmark E230, E232, E232t, E332n, E330 and E332tn monochrome laser printers, continues, Lexmark's tradition of offering reliable versatile products for the home office, small and medium size businesses (SMB), and large enterprise desk top printing needs. All of the printers offer a new sleek and compact design allowing them to both physically and aesthetically fit in any office or home setting providing crisp output, scalability and network functionality.While Lexmark C510 is built for serious business, it is affordable for small work groups in enterprises and small and medium size businesses (SMB's). The Lexmark C510 is the latest addition to a powerful line up of colour lasers that include the high-speed Lexmark C752L, the award winning C752 and the wide format Lexmark C912 both of which can be upgraded to a multifunction product (MFP). |
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