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DateLine Sunday, 20 January 2008

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Tigo Zone - another first



Dumindra Ratnayaka and Head of Asia Millicom International Cellular Judy Tan at the opening. Pic by Chinthaka Kumarasinghe.

The first in the Sri Lankan mobile telephone industry Tigo took the service offering to the next level with the opening of the Tigo Zone at R.A. De Mel Mawatha, Colombo 4.

CEO Tigo Dumindra Ratnayaka said that this is in keeping with Tigo's strategy of constant innovation while delivering an experience which will only serve to enhance the lifestyle of their customers.

He said that the Tigo Zone consists of three areas namely the Lounge and the sky cafe for busy executives to unwind and relax or to host informal business conversations, The Hangout is an area for the young and for those young at heart and the training centre which caters to serious minded Tigo customers.

Ratnayaka said that they plan to conduct various programs on resume writing and other business skills that are useful for young executives. He said the investment for the Tigo Zone is substantial and it is in keeping with their brand promise. Ratnayake said that they are focusing on the mass market but don't believe in price wars and that is the reason they started the per second billing.

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