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DateLine Sunday, 20 January 2008

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Prudential shipping lines completes 10 years

Prudential shipping lines completed 10 years of service to the Shipping Industry in Sri Lanka. With the Colombo Harbour becoming a hub port in the South Asian region, the need for services in the shipping and logistics sector has increased tremendously.

Chairman of Prudential H. D. Gunawardena, having realised this potential set up Prudential Shipping Lines (Pte) Ltd., and entered the highly competitive market in 1998 initially offering Shipping Agency services to many Ship owners/operators calling at Sri Lankan ports in Colombo, Galle and Trincomalee providing quality services to the shipping industry.

Within a few years of its existence Prudential Shipping, diversified its activities to cover a host of Marine related services a total Logistics services to the local Import/Export trade.

The services offered by Prudential Shipping today covers Ship Agency, Freight forwarding, Warehousing, Customs Clearing and Forwarding, NVOCC Agency and Total Logistics services tailor-made to suit individual customers.

Prudential Shipping over the years has signed up several exclusive logistics contracts. The services are based on a long term confidence built up with the customers over the years.

According to the Managing Director Rohitha Mendis, who spearheaded the activities of Prudential from day one, the mission of Prudential is 'To be a most sought after service provider and of Global repute. Build a Brand name built on strong service values and ethics and achieve a higher profitability to all stakeholders of the Company'.

With this aim Prudential Shipping has partnered the leading Shipping Agency network in the Middle East, Kanoo Shipping Agencies to be their network partner in Sri Lanka offering Agency services to their International Clientele. Prudential Shipping is also the network partner for S5 Agency World Ltd., a worldwide Agency Network giving them a competitive edge.

Mendis said Prudential Shipping also has an operational office in the Maldives and is offering full Agency Services to all the clients of Kanoo/S5 Agency World.

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