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Sunday, 30 November 2008

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NDTV Breaking News on Dialog mobiles

NDTV has tied up with Sri Lanka's premier telecommunications service provider, Dialog Telekom, to push breaking news alerts to Dialog mobile subscribers. Through this partnership, the public can now get news updates from India on their Dialog mobile as and when it happens, making NDTV the first Indian broadcaster to do so.

Rahul Sood, Head - Distribution and Affiliate Sales, NDTV Limited said, "We share a long and very cordial relationship with Dialog TV and are pleased to tie-up with Dialog Telekom to deliver news from India to its mobile customers.

The mobile phone is increasingly becoming an important platform for distribution of content, and this will help us reach out to the Indian Diaspora who are not receiving news from India." Sanjay Trehan, CEO - NDTV Convergence said, "Mobile technology has made boundaries irrelevant and mobile devices have emerged as the touch point for news consumption.

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