Orange Electric enters Hong Kong market

The Sri Lankan brand leader in electrical accessories - Orange Electric achieved yet another milestone by gaining entrance to the Hong Kong market. This week saw the 1st shipment being loaded from the company's warehouse at Pitipana. On hand to witness this landmark were the company's management team comprising Managing Director, Kushan Kodituwakku CEO Kamil Hussain, COO Sales and Distribution S. Sridharan, COO Manufacturing Piyal Aponsu Export Manager Shabeen Shakoor. Kushan Kodituwakku said: "The world market had not anticipated Sri Lanka to be a world class electrical switch manufacturing destination. However contrary this perception Orange Electric has been able to surprise and surpass expected standards in design, quality and innovation.

The maintenance of these stringent quality standards opened the door to the most recent export market - Hong Kong. Generally recognised as a discerning market with high consumer expectations in quality, gaining entrance to the Hong Kong market is indeed a feather in our cap for the brand competing in a non traditional sector of electrical engineering product category.

In a day and age when Chinese electrical goods dominate the world market we have been able to take our electrical products to the gateway of China - Hong Kong. We are happy to achieve this for our country."

The company's decision 4 years ago to strike on its own, building a local brand that would bring pride to the country has paid off by the brand's ability to etch itself on the global landscape.

Further, the many awards won in the recent past such as Super brand, Soora Sinha, Presidential Export and the National Quality awards bear witness to this remarkable accolade.