Ceylinco Life CSR activities touch 16,000 lives in 2010

The lives of more than 16,000 Sri Lankans have been enriched by a series of multifaceted healthcare and education related social responsibility initiatives implemented by Ceylinco Life in 2010.

The company's flagship project, Waidya Hamuwa (Meet the Doctor) in its seventh year, provided access to free physical examinations and medical advice to 11,411 people at 40 camps in many rural areas of the country including Batticaloa, Tissamaharama and Anuradhapura.

Each participant was provided with a medical report containing the doctor's findings and recommendations after undergoing comprehensive structured examinations at these camps.

In addition, the company educated 1,721 people on pre and postnatal care through its Senehasaka Udanaya (the birth of love) program designed to educate expectant mothers of how the health and well-being of their children can be influenced even before they are born. Ceylinco Life conducted eight Senehasaka Udanaya workshops in the concluded financial year.

Meanwhile, the National Blood Transfusion Service collected over 1,000 pints of blood within the year, at 12 blood donation camps organised by the company.

The company also continued with its commitment to the development of educational infrastructure of underprivileged schools by spending more than Rs. 4.1 million in 2010 for the construction and renovation of classrooms at 11 underprivileged schools in Kahatagasdigiliya, Jaffna, Moneragala and Embilipitiya including the construction of 10 classrooms, five of which were completed while the construction of the other five classrooms is nearing completion, the company said. "Ceylinco Life is commited to projects that have a tangible impact in improving lives, especially in rural areas," said Managing Director/CEO R. Renganathan.

"These projects have been supported over several years to ensure that they have a lasting impact."