Mortein celebrates 25 years of success
Mortein is celebrating 25 years of protection against household
pests. Globally launched in 1857, it's a leading brand of Reckitt
Benckiser.
Managing Director, Reckitt Benckiser Rahul Murgai said, "Mortein has
been leading innovation in the household protection category. As a
responsible corporate citizen, Mortein has built a close bond with Sri
Lankan consumers".
Over the years it has invested in a comprehensive consumer education
program to improve awareness and prevent the spread of mosquito borne
diseases.
As part of our 25 year anniversary celebration, Mortein, for the
fifth consecutive year, will take forward its successful 'STOP' Diseases
consumer education program to key cities and towns islandwide."
Product Group Manager Surangi Fernando said,"We plan to take
Mortein's powerful anti-Dengue message across the country through mobile
road shows and education material to create awareness among communities.
Mortein hopes to realise its vision of making Sri Lanka a Dengue free
country soon." |