Marketer Pulse launches E-Magazine

The Marketer Pulse Magazine, has taken an innovative approach with its digital version.

The Digital version of the September Issue, has CEO and Lead Consultant at MTI Consulting, Hilmy Cader, giving his opinion on the consulting industry and conditions of brands and organisations in Sri Lanka, and the role played by digital in all professions.

The Magazine has a successful mobile game 'Colombo 3D Ride' created by a team of Sri Lankans.

The eight listed marketing strategies on how Sri Lanka could improve its economy, and how local salesmen could generate generous leads by leveraging on various social media platforms are referred to in the Digital Focus column.

This issue also covers location-based marketing which has hit the streets of Colombo, social reality and how cyber space is connected to real life environments, following a Sri Lankan - How Twitter could be used for a country, and how internal communications affects an organisation's Behaviour - Why PR agencies should not be relied upon.

The book review section refers to an exciting book titled The Toilet Paper Entrepreneur (TPE) by Mike Michalowicz.