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Sunday, 9 October 2011

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'Passion patrol' to be held from Oct. 10-12

JWT's Asia Pacific Executive Creative Directors (ECD) will meet in Colombo for its quarterly creative review, 'Passion Patrol'. It will be held from October 10 - 12. Passion Patrol reviews the best work produced in the network's offices across 18 countries in the region.

The arrivals include Sheung Yan Lo - ECD Northeast Asia and Chairman China, Tay Guan Hin - Regional ECD Southeast Asia, Jun Fukawa - CCO Singapore, Edwin Leong - Deputy Chairman and ECD Malaysia, Farahnaz Shaikh - ECD Pakistan and Ravi Deshpande- CCO Contract India.

Coordinated by Regional Creative Officer, Betty Tsai, the meeting will be conducted over three days. Michael Maedel - President JWT Asia Pac and Middle East will also be present. The final day will see a training session for the JWT Colombo Creative team and interactive workshop with clients.

JWT Colombo's VP and ECD Chandini Rajaratnam said, "JWT Asia Pacific has been in the forefront of the international awards and 'Passion Patrol' is the first step towards it.

This is a good opportunity for our team and clients to interact with people who have created iconic award- winning work year after year.

This year's Cannes Festival saw JWT China winning its First Lion ever for Samsonite's 'Heaven and Hell' campaign in the Print category and it continued the winning streak at last month's Spikes Asia festival winning three Grand Prix awards.

The JWT regional network won 27 Spikes across Beijing, Jakarta, Manila, Melbourne, India, Shanghai, Always Shanghai, Contract India, Singapore, Sydney, Vietnam all contributing to JWT clinching the Number 3 "Agency Network of the Year" spot."JWT APAC has had a phenomenal 2011 awards season," said Michael Maedel - President JWT Asia Pacific and Middle East.

President, JWT Sri Lanka Himanshu Saxena said, "Today, the Sri Lankan economy is loaded with promises.

The only thing required is courage, conviction and above all, creativity in brand solutions - by clients and agencies. Hosting Passion Patrol is a testimony to JWT's commitment to the growing importance of the Sri Lankan market and its potential to deliver world-class solutions for its brands and clients' businesses."

 

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