Munchee on winning spree!

Munchee, the flagship brand of Ceylon Biscuits Limited said that it had bagged 12 awards during the past three months for export excellence and industry leadership, at prestigious national and international awards ceremonies.

The most recent achievement of Munchee was at the recently concluded National Chamber of Exporters (NCE) awards ceremony, conducted for the 19th consecutive year.

At the NCE Awards 2011 Munchee secured two gold awards for "best export industry" and "best exporter in confectionery and bakery category". They emerged runners up and was bestowed a silver for the premium award of the evening, the "Best Exporter Award" across all categories.

CBL-Munchee also received the gold award for the best exporter at the 2011 Presidential awards ceremony along with nine other awards.

Managing Director, CBL-Munchee, Ms Shea Wickramasingha, said, "Munchee winning the NCE Gold award is a great endorsement of our customer focus and brand innovation that has been the hallmark of Ceylon Biscuits Ltd (CBL).

I'm delighted and would like to thank NCE for providing an unparalleled platform which enabled this recognition.

Wickramasingha said that CBL-Munchee retained its leadership in the category as a result of the enthusiasm displayed by the entire workforce towards achieving corporate objectives.

Group Director and Head of Sales and Marketing, CBL-Munchee Nandana Wickramage said, "Excellence is enhancing the capacity of your competencies and delivery year-on-year.

Awards such as these epitomise the core values of a successful leader which are innovation, ingenuity, knowledge and foresight and we are delighted to be acknowledged.

Wickramage also said that all products under CBL-Munchee brand name enter the market after a series of R&D initiatives and under stringent quality control practices.

CBL-Munchee also won the award for the Asia's best employer award at the recently concluded Chief Marketing Officer(CMO) Awards ceremony in Singapore.