Reckitt Benckiser joins Lanka Business Coalition

Reckitt Benckiser joined Lanka Business Coalition for HIV and AIDS (LBCH) to work towards creating awareness . LBCH has been one of the driving forces in creating awareness on HIV and AIDS in Sri Lanka. By passing on the 'pillow of awareness' to Managing Director, Reckitt Benckiser, Rahul Murgai, LBCH expressed its partnership with Reckitt Benckiser to generate awareness on HIV and AIDS jointly with Durex in Sri Lanka.

The campaign, which was launched in January by LBCH, seeks to highlight the importance of creating awareness on HIV by passing on a bright red cushion inscribed with the message 'Pass on Awareness, not HIV' among LBCH's 60-member corporate network, which includes leading conglomerates in the island.