Infoserve expands local portfolio

Infoserve introduced its travel itinerary service, athandz, to the market, following the launch of its Customised News Alerts service for corporates last year.

"The tourist industry's target of attracting 2.5 million tourists by 2016 offers much potential for growth. These factors have encouraged us to introduce our travel itinerary services to the local industry," said Head of Operations, Infoserve (Pvt) Ltd, Erandi Narangoda.

"Our travel itinerary is distinct in spanning several aspects: 'what to do on your holiday', 'where to stay' and 'places to see and options for children'. It greatly helps anyone to decide on how to spend their entire vacation within their budget," she said.

Meanwhile, athandz has seen another need arising for Customised News Alerts which can be targeted to individuals across all corporates.

The company aims at analysing local and foreign news sources, which are in the customer's areas of interest, providing highlights from related articles and stories in an easy-to-read format. "Through sales partnerships with Zellor AB and Innovation Nation in Sweden, athandz has gained acceptability for its services in the European markets.

The company has also generated several new leads through its participation at last year's Internet Discovery Day event in Stockholm. We now intend to focus on the Sri Lankan market," a spokesman for the company said.

Erandi said, "Our services have traditionally been more popular in European markets. We would now like to set up ourselves as a strong player in the local market. As part of this strategy, we have enrolled ourselves as a member of SLASSCOM and are increasing our level of involvement with the local ICT/KPO/BPO industry."