Kithul Promotion and Consumption Week

Based on a Cabinet memorandum submitted by Minister of Traditional Industries and Small Enterprise Development Douglas Devananda the Cabinet has declared the first week of April (from 1-6 April) as Kithul Promotion and Consumption Week.

It is scheduled to hold awareness programmes at national provincial, district and divisional level on the nutritional, medicinal and health values of the kithul products among tourists, exporters, school children, University students, the public including hotels and airlines to popularise and promote kithul products including kithul treacle and jaggery.

Secretary to the Ministry V. Sivagnanasothy said that export earnings from kithul treacle and jaggery had increased from Rs. 26 M in 2011 and Rs. 58 M in 2012 to Rs. 68 M in 2013 and the demand in the international market in Japan, Malaysia, the UK and European countries are on the increase.

The Kithulaka Varuna Exhibition and Trade Fair scheduled to be held from April 4-6 2014 at Institute of Sinhala Culture Sudharshi Premises, opposite he BMICH in line with the Kithul promotion and consumption week.