Mercedes-Benz Malaysia hosts Service Excellence Awards

Mercedes-Benz, Malaysia played host to 250 representatives from 85 dealerships around South East Asia and Sri Lanka on the 10th anniversary of the Mercedes-Benz Service Excellence Award Program (SEAward) set up by Daimler AG in 2005.

The SEAward is a motivational program aimed at increasing customer satisfaction. Bringing together Mercedes-Benz dealer representatives from around Malaysia, Indonesia, Singapore, Thailand, Vietnam, Brunei, Philippines and Sri Lanka, the celebrations highlighted the importance of the after-sales business to Mercedes-Benz.

Mercedes-Benz Malaysia President and CEO, Roland Folger said, "Mercedes-Benz Malaysia is proud to host the SEAward and celebrate its 10th anniversary with our South East Asian and Sri Lankan dealer counterparts. The SEAward is a testament to 'going the extra mile' not only today or tomorrow, but every day."

"As a pioneer and leader in the automotive industry, Mercedes-Benz has a lifelong commitment to the pursuit of excellence in providing the ultimate lasting experience for customers," he said.