Open letter to media establishments :
The tragic coverage of tragedy
Two 19 year-old young women were fatally hit by a train while attempting to
cross a railway track in Dehiwala recently. The tragic incident quickly
attracted media attention and journalists from every major local media outlet
reported the incident, bringing to the nation and the world, images and stories
about the tragic death of two friends. The coverage included graphic CCTV
footage of their last moments, sound bites from devastated parents and family as
well as those from a grief-stricken student body.
We write this letter as citizens who observed this tragedy via the local media.
We are deeply concerned by the visible lack of principles and ethics for
journalism in Sri Lanka, as displayed in the coverage of this recent event. We
believe the reportage has revealed major ethical failings of our media.
Ethical failures
We have experienced and continue to experience numerous challenges – a war, a
major natural disaster and various ongoing social conflicts; we would think, as
a nation, that we have by now developed a heightened level of sensitivity
towards tragedy and conflict and that may be reflected in our media.

Pic: Courtesy diamantphotos.co.uk |
However, time and again, the Sri Lankan media – mainstream and otherwise – have
displayed a troubling disregard for basic ethics, disappointing the public in
our need for sensitivity. It has always been paramount to create a framework
of value-based ethics, which can guide the work of journalists and media
publishers; today the need is most urgent.
According to our observations, both print and electronic media coverage of this
incident was problematic.
Many mainstream TV news channels televised actual CCTV footage of the accident
without censure, with their first reports of the incident. This footage captured
the actual point of contact between the victims and the train; in several
reports, it was slowed down and replayed multiple times. The news reports of the
events were then uploaded to social media networks including Facebook (and
subsequently linked to respective Twitter accounts) and hosted on the media
outlets’ respective channels on Youtube.
Print media printed false and unverified information in their reports and
carried contemptuous op- eds, which began a cycle of thoughtless victim-blaming.
This leaves us, as citizens of this country with a series of questions regarding
the assumed role of the media and journalistic ethics we believe were flouted.
1. The editorial decision to televise this CCTV footage calls to
question the commitment to sensitive reportage and exposes clear ethical issues.
* Did the editor/s consider the impact of seeing such graphic footage on the
general public and the families of the victims, for whom this remains a personal
tragedy Did the media consider what it might feel like to have the death of a
loved one repeatedly televised
* Were the families of the victims officially notified of the deaths before the
broadcasting of the graphic footage
2. The reportage could compromise genuine attempts to uncover the facts and
displays irresponsible journalism.
* Was the CCTV footage of the accident released to the public by the media
before the relevant law enforcement officials had an opportunity to review it
Does this compromise the integrity of a real investigation
* Was this crucial bit of evidence released to the media by law enforcement
officers or a third party If released to the media by a third party, didn’t the
media have a responsibility to support the investigation by not televising it
3. The sensationalized reportage disregarded respect for the victims’ privacy,
their grieving families and the community at large.
* The photograph of the girls that was televised and printed was taken from a
Facebook post uploaded by a grieving classmate, with a personal message. The
photo was taken without the expressed permission of the said Facebook user. The
wishes of the family were not considered.
* Newsfirst’s report included a photo taken off one of the victim’s Instgram
accounts, which was then used for an over-dramatized, fatalistic report. Camera
crews visited the houses of the victims, televised the funeral, and images
of grief-stricken parents. The street address and the house is clearly
identifiable in the reports. The camera crews even followed the procession to
the cemetery and attempted to speak to family and friends there.
4. Did the media sensationalise the reportage to exploit a tragic event but fail
in their basic duty to report facts
* What was the true motivation behind releasing and then highlighting the
graphic footage of the accident The media may justify the showing of graphic
footage at times when a ‘truth’ needs to be exposed in service of the public.
Cases of major human rights abuses, corruption may come to mind. In a case such
as this, where the incident is an accidental death – what is the real purpose of
such reportage
* In further attempts to sensationalise the tragedy, media outlets interviewed
‘eyewitnesses.’ These reports said the young women had their earphones plugged
into their ears at the time of the accident – the main cause of the fatality.
The media used this unverified information to
create unnecessary, non-constructive discussions about the victims of the
tragedy being responsible for their own deaths.
Reports later surfaced through other media sources that this piece of
information was not true. The doctor who performed the post-mortem on the bodies
of the young women, clearly stated that they were not wearing any devices. This
fact was next verified by the driver of the train.
* The media resorted to op-eds with a righteous, moralistic tone, questioning a)
the ‘younger generations’ so-called obsession with technological devices, b) the
victims choices, as young people and particularly as young women, in being out
for a social gathering that night.
Archaic and sexist ideas were promoted through these op-eds. With the media
behaving like this, it only encouraged the public to also engage in thoughtless
and sometimes downright cruel banter about how the victims were to blame.
Conclusion
We are worried that the media is perpetuating a culture of morbid fascination
towards tragedies, without consideration for the people who are worst affected.
This leaves us with the unfortunate conclusion that media outlets do this
because perpetuating such a culture simply leads to an increase in their
readership/viewership.
Some media outlets, upon being publicly questioned on the ethics behind
broadcasting graphic footage, did remove the footage from some of the forums on
which they have an official presence.
But the removal of the footage did not occur across the boards, and to date, the
footage is available on some mediums.
We urge all our media establishments to develop stringent guidelines and
practice sensitivity in their work and to educate themselves on some key
fundamental journalistic principles which are universally accepted and
practiced.
While we fully appreciate the complex duties journalists must balance when
reporting on sensitive topics, we must demand as a public that the media is more
responsible and credible. Further, we ask that the media considers the important
role it has to play in shaping the public’s responses to situations of crises
and consider this a serious responsibility.
Our email addresses are given below, and we would be happy for any responses
from media personnel, publicly or privately, with regard to this matter.
Subha Wijesiriwardena – [email protected]
Jake Oorloff – [email protected] |