PET DEN
Tama, purr-fect antidote to financial gloom
As the economic might of Japan faces up to the global banking crisis,
a single cat has boosted the finances of a small Japanese city by
millions of dollars, according to a study.
Tortoiseshell
Tama is the master of the unmanned Kishi train station where she was
born and raised, on the provincial Kishigawa Line.
But it is not her labours on the platform which have seen the cash
rolling in.
It is rather Tama's irresistible charm which has brought tourists
flocking in their thousands to the western city of Kinokawa to see the
feline worker patrolling in the uniform of her office a Wakayama
Electric Railway cap.
With 55,000 more people having used the Kishigawa Line than would
normally be expected, Tama is being credited with a contribution to the
local economy calculated to have reached as much as 1.1 billion yen
(10.44 million dollars) in 2007 alone, according to a study announced
recently.
Katsuhiro Miyamoto, a professor at Kansai University's School of
Accountancy, said picture books and other merchandise featuring the
feline stationmaster also produced significant economic effects.
A television appearance and other publicity surrounding Tama - who
receives cat food in lieu of a salary - was worth 280 million yen,
according to Miyamoto.
Tama was born from a stray cat brought to the station by a cleaner
and kept by Toshiko Koyama, a local who runs a grocery store next door.
The station went unmanned in April 2006 as the line was losing money.
But Tama stuck around.
She rose to national stardom in January 2007 as the railway company
formally appointed her as "stationmaster".
- AFP
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