Record sales for Keells Meatball Curry
Keells Food Products PLC enjoyed record sales this past festive
season with its `Keells Chicken Meatball Curry', the newest product to
its fast growing portfolio and the first such innovative product of its
kind introduced to the Sri Lankan market.
CEO Keells Food Products PLC Asitha Samaraweera said, "The feedback
from consumers was that it was full of flavour and a welcome addition to
any meal. This was more especially so when relatives or neighbours
dropped in. Affordably priced, Keells Meatball Curry comes in 400g cans
with enough for the whole family and brings the best of traditional Sri
Lanka chicken curry.
"What also makes Keells Chicken Meatball Curry unique is that it is
easy-to-stock, even in non-refrigerated conditions and is a product that
can be quickly served with minimum preparation for breakfast, lunch or
dinner, thus bringing convenience to busy people.
These pre-cooked, seasoned meatballs captured public imagination and
interest with their "easy to cook - heat & eat" option which proved to
be the key indicator for its success this past festive season",
Samaraweera said.
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